Twitter is something I’m working to incorporate more into my daily routine. I have all of 20 followers, but I’d hoped by tweeting my experience as a new business owner I’d gather some mindshare and get input from the community. Here’s a bunch of hints and help for those, like me, who are just getting rolling.
Twitter isn’t just a tool, though; it’s a community — one that will stop paying attention if it feels like you’re exploiting it. One way to make Twitter users feel exploited is to open an account and immediately start blasting out your latest press releases. That kind of headlong behavior could conceivably strike back against you, leaving your brand and your reputation in tatters.
Twitter for business: 5 ways to tap the power of the tweet
About Dave Meyer
Dave Meyer is the President and Owner of BizzyWeb, a fast-growing company that creates and hosts web sites and social media for businesses and helps them market themselves more effectively online. His "social media for the real world" talks have taught thousands of people around the country how to "generate buzz without getting stung." Dave is the chair of the International Association of Business Communicators (IABC) Gold Quill Program for 2012. Locally, he is also a past-president of IABC Minnesota, an organization of 400 talented communicators. The year Dave was president, IABC Minnesota won the organization's highest award as the 2011 International Chapter of the Year.
