Five Common Headline Mistakes and How to Avoid Them | Copyblogger
five common mistakes that people make when writing headlines, which also serve as checklist items for you to take into account when crafting your own.
Good stuff to think about when writing headlines, and a few I’d not thought about. Listing is a great idea, e.g., “Five common headline mistakes.” For the record, I Also Hate Headline Capitalization. Just cap the front and leave the rest alone please.
About Dave Meyer
Dave Meyer is the President and Owner of BizzyWeb, a fast-growing company that creates and hosts web sites and social media for businesses and helps them market themselves more effectively online. His "social media for the real world" talks have taught thousands of people around the country how to "generate buzz without getting stung." Dave is the chair of the International Association of Business Communicators (IABC) Gold Quill Program for 2012. Locally, he is also a past-president of IABC Minnesota, an organization of 400 talented communicators. The year Dave was president, IABC Minnesota won the organization's highest award as the 2011 International Chapter of the Year.
Web | More Posts (66)
Great article on headlines! Many people use their company name as their headline. This is a big mistake. I like to ask a question in my headlines.
Checking out your powerful article, is going to inspire me!